THE-TRENCHES
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Overview
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Dashboard
Dashboard.
The whole workspace at a glance — what moved since you last looked, what needs a decision, and how the period reads against the one before.
Window · —
Updated · —
// AI Overview
✦ NARRATION UNAVAILABLE
Revenue (attributed)
$1.42M
▲ +12.4%
Clicks (human)
28,714
▲ +9.2%
Sessions (human)
24,102
▲ +7.9%
Conversions
2,614
▲ +9.0%
Spend
$293k
▬ +0.5%
ROAS
4.84×
▲ +11.8%
CVR
9.1%
▲ +0.2pt
Attr coverage
94.2%
▲ +1.1pt
| Attention queue — ranked severity × impact | Source · age | Verb |
|---|---|---|
| ▼ NOW · 3 items | ||
| №1 Signal Redirect latency spike on /maya-drop | § ANOMALY · redirect_latency · rule v7 2m · 14:30 UTC |
Investigate |
| №2 Signal GA4 schema drift on purchase event | § COVERAGE · schema_drift · rule v4 14m · 14:18 UTC |
Investigate |
| №3 Approval Budget shift pending on winter-promo | § APPROVAL · budget_shift 22m · 14:10 UTC |
Approve |
| ▼ SOON · 2 items | ||
| №4 Expiry SSL expiring on drop.midas.co | § EXPIRY · ssl 1h · 13:32 UTC |
Renew |
| №5 Goal Q3 Revenue goal drifting | § GOAL · drifting · @maya 3h · 11:20 UTC |
Open goal |
| ▼ FINE · 1 item | ||
| №6 Signal Journey shift back to baseline | § SIGNAL · journey_shift 5h · 09:32 UTC |
Acked |
| 6 open · 4 suppressed below threshold today · operator MTTA 8m · oldest open 3d (signal · q2-bundle) | ||
System
Domains
5/6 · SSL drop.midas.co 18d
Tokens
7/8 active · 1 idle 30d+
Members
11/13 · 2 invites pending
Freshness
ingest lag 1.4s p95
Written vs landed
Δ0 this hour
Redirect p99
38ms · SLO 100ms
Trend — attributed value · annotations · signals · bots
Revenue
Clicks (human)
Bot share
◱ strip-the-bots · brush-select sets window
Mar 18 – Apr 17 · daily · tail partial (dashed)
Right now ⌁
poll 8s · pause
Live visitors
312
peak today 468 · 14:02
Events / min
1.8k
▲ +4.2% · peak 61/s · last 5m
Conversions today
184
$28.4k booked
Redirect p99
38ms
SLO 100ms · within
Ingest lag
1.4s
p95 · rollup fresh 2m
Movers — Δ this window
This periodPrior periodexact-arithmetic decomposition where composable
Summer Flash ◆ annotation · Apr 14 launch
+18%
instagram · bio
+23%
tiktok · spark
+31%
newsletter-04
+11%
Goals
CPA ceiling · 61% · on-track
Q3 Revenue pace · 82% · drifting ◈
New-customer mix · 38% · breached
Summer Flash
9.4k
612
$418k
@lena.ux
2.1k
6.8%
$96k
/spring-lp
12.1k
489
$182k
Pinned insights
1
Summer Flash is carrying the quarter — 29% of attributed value on 6.2× ROAS.
6.2× ROAS
2
Email converts hardest of six channels while riding a fraction of the volume.
6.4% CVR
3
/blog/attribution-101 pulls big traffic but bounces at 62% and barely converts.
62% bounce
Recent activity
last 6h · workspace
now · 14:32 UTC
auto-escalated redirect-latency signal → sonnet
@ops-bot
14m · 14:18 UTC
recomputed rollup coverage 93.1% → 94.2%
@etl
46m · 13:46 UTC
approved budget shift on winter-promo $40k → $52k
@sadmin
1h 34m · 12:58 UTC
edited goal Q3 Revenue target $1.6M → $1.7M
@maya
3h 12m · 11:20 UTC
acked webhook-signature signal
@andre
Attribution — Attributed
$1.42M
Coverage holds at 94.2% with 812 conversions still unmatched.
→ Conversions · unmatched
→ Spend · provenance
Web — Visitors
128.4k
Paid Social drove the gain, up 19% behind Summer Flash.
→ Insights · quality facet
→ Channels · Paid Social
Apps — Installs
8.4k
Measured install path reconciles; platform-hidden paths stay named-absent.
→ Installs · by platform
→ SDK health
Partners — Earnings
$186k
Ledger reconciles to frozen rows; one payout awaits review.
→ Payouts · review
→ Earnings · ledger
Ops — Approvals
5
Five approvals pending; one auto-escalated to a stronger model.
→ Approvals · queue
→ AI · escalations
Trust — Coverage
94.2%
Pipeline testifies clean; two holds await release in recovery.
→ Recovery · holds
→ Health · pipeline